76 percent of men and 66 percent of women in China play mobile games. In 2018, the Chinese gaming market is expected to be $37.9 billion, according to a Newzoo report. In June, Destiny 2 was announced for the Chinese market thanks to a NetEase collaboration. The duo have been in business together for about a decade to bring the former’s titles to China, including StarCraft II, World of Warcraft, Overwatch, Heroes of the Storm, Hearthstone, and Diablo III.īlizzard’s corporate sibling, Activision, also works with NetEase. This isn’t the first time that Blizzard has teamed up with NetEase. The third ranked company only controls 2.5 percent. NetEase is the second largest gaming company in China with 14.8 percent of the market, only trailing Tencent, which holds 51.4 percent (as of March 31, 2018). Today, we know another: Diablo Immortal, a mobile game.

One of these is the recently released Diablo III on Nintendo Switch. However, the company did promise that multiple projects were in the works.

Diablo Immortal should be huge in Asia Source: Blizzardīlizzard let fans down easy in mid-October, warning that the anticipated Diablo IV would be a Blizzcon no-show. The biggest business announcement out of the show was Blizzard’s partnership with NetEase for a new mobile game. There was something for almost everyone, including fans looking to branch out beyond Blizzard games. Blizzard’s opening ceremonies hit big beats for each of the company’s franchises.

Diablo immortal reskin of chinese game